Straight talk on college admissions.

Useful, honest writing for families navigating the process — no hype, no fear-mongering, just what actually matters.

Reference

What Colleges Say About Using AI on Your Application

We read the published AI policies at 19 selective colleges. They disagree more than you'd expect — Cornell lists brainstorming essay topics as ethical, WashU lists it as unethical, and six schools have published nothing at all.

Admissions data

What 33 Selective Colleges Say Actually Matters in Admissions

Colleges report what they weigh every year, on the record. Almost nobody reads it. We pulled the Common Data Set grids from 33 selective schools — the essay outranks test scores at 20 of them.

For parents

The AI Tools for College Essays Look the Same From the Outside. They Aren't.

A simple test for telling apart AI that helps your kid reflect from AI that just writes the essay for them.

For parents

How to Help With Your Kid's College Essay Without Taking It Over

You want to help without writing it for them. Here's the parent's actual job on the essay — and the one line you shouldn't cross.

For parents

Is Early Decision Worth It for Your Family?

The admissions boost is smaller than it looks — and ED is binding. A skeptical-but-fair look at when it actually makes sense.